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Home Steam Box Bowl Steamer Treasure

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Iron Workshop Enamel Soup Pot Thickened Cast Pot

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Enameled Cast Iron Oval Pot

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Home Tray With Metal Armrest

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Mofei Matryoshka Meat Grinder Small

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Small Soybean Milk Machine

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Plate Dishes Combination Household Bowl Golden Edge Household Ceramic 32-Cup Tableware

$219.28 Compare
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Handmade Iron Pot Chinese Lost-wax Casting Craft Cast Iron Teapot

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Blade Knife Fish Head Knife Professional Cuisine Fishbone Cutter

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Water Set Ceramic Ware Household Light Luxury

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Wedding Drinking Glass Set Living Room Festive

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Ceramic Plate Cutlery Dim Sum Plate Dish Dish

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Song Dynasty Dim Sum Tea Set Ceremony Tea Set Bowl

$99.73 Compare
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Matte Glazed Home Curved Tray Size Dimensions

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A5 Melamine Porcelain Tableware Plastic Bowl

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Damascus Steel Chef’s Knife Chef’s Knife

$100.83 Compare
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Desktop Water Wheel Small Fountain Ornament

$118.38 Compare
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Stew Pot Roast Pot Ceramic Small Stew

$127.30 Compare
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Stainless Steel Garlic Press

$92.26 Compare
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Small Golden Cup Gold Oil Drops Jian Zhan Teacup

$97.51 Compare

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.