Brand
Color
- Black 17
- Blue 4
- Gold 2
- White 15
- GrayGray 4
- SilverSilver 14
- Space GraySpace Gray 4
Tide Brand Snow Mountain Down Padded Jacket
$41.37 – $42.00Price range: $41.37 through $42.00 CompareWomen’s High Waist Postpartum Belly Shaping Pants
Ceramic Simulation Stone Hydroponic Pots Multifunctional Cichlid Pots Hide Breeding Fish Tanks
$20.74 – $41.97Price range: $20.74 through $41.97 CompareSucker drawstring ball
Ultra-thin Magsafe Magnetic 15W Wireless Fast Charge Power Bank
$34.86 – $41.96Price range: $34.86 through $41.96 CompareWomen Seamless High Waist Shapewear Short Tummy Control
$35.42 – $41.96Price range: $35.42 through $41.96 CompareMother And Child Bag Handbag Retro Outing Travel Personality Diagonal Bag
$41.03 – $41.92Price range: $41.03 through $41.92 CompareOnline store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.











