Brand
Color
- Black 17
- Blue 4
- Gold 2
- White 15
- GrayGray 4
- SilverSilver 14
- Space GraySpace Gray 4
Diaphragm Oxygen Pump Aquarium Supplies
$259.91 – $331.25Price range: $259.91 through $331.25 Compare8d Fish Tank Filter Cotton Washing White Small Material
$23.78 – $64.39Price range: $23.78 through $64.39 CompareFish Tank Activated Carbon Carbon Cube Water Purification Fish Tank Filter
$20.89 – $40.60Price range: $20.89 through $40.60 CompareWashable Hair Collector Roller Hair Removal Sticky Hair Hair Remover
$14.69 – $22.88Price range: $14.69 through $22.88 CompareFish Tank Landscaping Ceramics Spawning Ceramic Pots
$13.96 – $17.33Price range: $13.96 through $17.33 CompareDIY Protective Net For Aquarium Turtle Escape Net Cover
$15.41 – $45.94Price range: $15.41 through $45.94 CompareOnline store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.











