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Stripping Lip Liner Fengying Smear-proof Makeup

$695.33
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Women’s Embossed Cat Lipstick Matte Moisturizing

$263.58
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Set Gift Box Carved Lipstick 520 Valentine’s Day

$236.95
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Magic Color Lipstick

$180.81
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Yilu Fanhua National Tide Style Carved Lipstick Set

$210.61
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Moisturizing And Non-discoloring Lipstick For Schoolgirls

$135.11
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Perfect diary with lipstick tube

$136.26
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Non-fading Lipstick, Plain Matte Matte, Waterproof

$147.48
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Non-Stick Cup Moisturizing Lipstick

$146.22
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Afu Little Prince Color Changing Lipstick

$144.56
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Little Angel Matte Lipstick Velvet White Non-stick Cup

$143.35
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New Mirror Lip Lacquer Moisturizing Film Matte

Price range: $135.22 through $143.26
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Jiaqi Lip Balm Nude Lip Lacquer Lipstick Miao’ S Witch

$135.12
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Bowknot Lipstick Sweet And Colorful Star Four-pack Lipstick Set

$143.35
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.