Brand
Color
- Black 17
- Blue 4
- Gold 2
- White 15
- GrayGray 4
- SilverSilver 14
- Space GraySpace Gray 4
Waterproof Scratch Resistant Oxford Cloth Dog Bed Mat
$108.55 – $201.28Price range: $108.55 through $201.28 CompareAuto-rotating Household Tools For Car Washing, Brushing, Mop, Water Passing, Car Soft Hair, High-pressure Water Gun, Special Car Washing Machine
$101.65 – $200.97Price range: $101.65 through $200.97 CompareCat Automatic Induction Large Capacity Automatic Circulation Live Water Pet Water Dispenser
4L Copper Tube Gooseneck Stainless Steel Cat Dog Water Dispenser
$116.71 – $199.74Price range: $116.71 through $199.74 ComparePink Double-faced Woolen Goods Cashmere Trench Coat Women’s Mid-length
$188.23 – $199.71Price range: $188.23 through $199.71 CompareOnline store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.











